Drive: The Surprising Truth About What Motivates Us

Daniel Pink dismantles a century of management orthodoxy to reveal that the carrot-and-stick model of motivation is not only outdated but actively counterproductive. Drawing on decades of behavioural science from Harlow to Deci to Csikszentmihalyi, Pink shows why autonomy, mastery, and purpose — not rewards and punishments — are the true fuels of high performance.